Therapy - Logo design

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(Contest has received 40 or more submissions)

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(Has ranked designs or posted comments daily)

  • Contest Prize Amount: $300.00
  • Submitted Entries: 274
  • Contest Ends In: Completed
  • Participating Designers: 38
  • Contest Views: 1112
Hide/Show Contest Description

The Contest Brief

Contest Holder Name:  TherapyLLC

Company Name: Therapy

Company Slogan: 

Description and What We Do: Therapy will be a cafe/retail shop that will specialize in chocolate products. We will sell drinking chocolate, coffee, juices, baked items such as cinnamon rolls, scones and empanadas as well as retail products including chocolate bars from around the world. We haven't developed a tagline yet but the inspiration for the name came from the quote "Chocolate is cheaper than therapy, and you don't need an appointment"

Industry Type: Food and Beverage

Top Three Things To Communicate Through Our Logo Design:

#1 Cafe/food connection to the name Therapy

#2 Chocolate

#3 Decadent sanity

Our Target Audience:

Business will be located in the downtown historic district with local business offices, cruise ship industry and large events such as mardi gras expected to bring customers of all ages and income levels. Weekdays will be primarily local business people looking for a quick snack for breakfast or lunch, while weekends will see out of town tourist business throughout the day. Setting in the cafe will be similar to a psychologist's office, with a relaxing atmosphere. Drinking chocolate will be a unique offering to the area as no other businesses serve it locally.

We Like These Colors:

No pink or yellow

Design Preference Sliders:
Masculine 
 Feminine
Subdued 
 Bright
Playful 
 Serious
Simple 
 Complex
Classic 
 Modern
Common 
 Exotic
Quiet 
 Loud
Economical 
 Expensive
Grey Black White 
 Colorful
Elegant 
 Sporty
Young 
 Mature

Design Styles We Would Like To See:

Wordmark

A Wordmark consists of the company name in a stylized type or font.

Shield or Emblem Mark

Name of business inside a shape or picture element

Our Design Will Be Used On:

Web, Print, Signage and Billboards, Imprinted Promotional Products

Contest Attachments:

Contest Entries

Contest Comments

TherapyLLC
 United States
Buyer

Joined: Dec 11, 2012

Posted On: Dec 17, 2012

All uppercase font with 4 small icons above, representing items we might carry, such as truffle, cake, and chocolate bar. Incorporating a swirl into one of the icons will also give the idea of the drinks we will carry.

TherapyLLC
 United States
Buyer

Joined: Dec 11, 2012

Posted On: Dec 16, 2012

New designs are better, individual candies with therapy logo might work. Dripping not the best idea.

TherapyLLC
 United States
Buyer

Joined: Dec 11, 2012

Posted On: Dec 15, 2012

Looking for individual candy look with the best Therapy font, showing different candies we might serve. Bite suggests food!

TherapyLLC
 United States
Buyer

Joined: Dec 11, 2012

Posted On: Dec 15, 2012

NO HAY MAS TAZAS DE CAFE POR FAVOR!!!!

TherapyLLC
 United States
Buyer

Joined: Dec 11, 2012

Posted On: Dec 15, 2012

PLEASE TRY A DIFFERENT FOOD CONNECTION OTHER THAN COFFEE CUPS

TherapyLLC
 United States
Buyer

Joined: Dec 11, 2012

Posted On: Dec 15, 2012

PLEASE TRY A DIFFERENT FOOD CONNECTION OTHER THAN COFFEE CUPS

TherapyLLC
 United States
Buyer

Joined: Dec 11, 2012

Posted On: Dec 15, 2012

No coffee cups please

TherapyLLC
 United States
Buyer

Joined: Dec 11, 2012

Posted On: Dec 14, 2012

PLEASE NO MORE COFFEE CUPS.

TherapyLLC
 United States
Buyer

Joined: Dec 11, 2012

Posted On: Dec 13, 2012

Would avoid the use of cups in the logos, they give an impression of coffee over drinking chocolate. Would also avoid black/gray unless in conjunction with other colors. Cacao bean in #15 is a good idea as it doesn't look like a coffee bean. Would like to see a better food connection other than silverware. Art deco or mid century modern style could be a guideline if you're able to integrate that into the logos.
Thanks for the submissions so far.

Admin

Joined: Jan 01, 1970

Posted On: Dec 11, 2012

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