Piazza Pie - Logo design

Contest Prize Guaranteed ( )
(Contest has received 40 or more submissions)

Contest Holder Participation ( )
(Has ranked designs or posted comments daily)

  • Contest Prize Amount: $400.00
  • Submitted Entries: 80
  • Contest Ends In: Completed
  • Participating Designers: 15
  • Contest Views: 1786
Hide/Show Contest Description

The Contest Brief

Contest Holder Name:  Piazza Pie

Company Name: Piazza Pie

Company Slogan: Wood Fired

Description and What We Do: A mobile wood fired pizza catering business. We tow a 3000 lb pizza oven on a trailer and cater for corporate and private events etc. See the Dante Inferno image below as a similar company. This may turn into a brick and morter restaurant in a year or so if all works out well. The key theme is "Piazza" . I'd play with how to integrate a piazza in the logo. e.g. a rectangle shape with a pizza slice shape in the middle perhaps. Just a direction. I don't want to be too limiting and let you "do your thing". Thank you for your submissions.!

Industry Type: Food and Beverage

Top Three Things To Communicate Through Our Logo Design:

#1 Old world Italian

#2 Hand Crafted / Artisan

#3 Memorable

Our Target Audience:

Foodies, 30-55 years, male and female, sophisticated, but not stuffy

We Like These Colors:

I'm posting some logo samples I'm attracted to with some nice color palettes. I want to stay away from the "standard italian red white and green" I like some of the off primary muted colors. Probably be in the warmer palette I'd like this to work very well as a one or two color run. I tend to like the two color options below. I'd like to make hats, t-shirts, and stickers of logo for branding. Keep it a bit fun, loose yet sophisticated design.

Design Preference Sliders:
Masculine 
 Feminine
Subdued 
 Bright
Playful 
 Serious
Simple 
 Complex
Classic 
 Modern
Common 
 Exotic
Quiet 
 Loud
Economical 
 Expensive
Grey Black White 
 Colorful
Elegant 
 Sporty
Young 
 Mature

Design Styles We Would Like To See:

Shield or Emblem Mark

Name of business inside a shape or picture element

Our Design Will Be Used On:

Web, Signage and Billboards

Contest Attachments:

Contest Entries

  • Client Rank: # 1
    https://www.logocontest.com/public/logoimage/13917951497.png Submission #44
    By  alpino
  • Client Rank: # 2
    https://www.logocontest.com/public/logoimage/1391938960Piazza Pie 13.png Submission #71
    By  NM (A.T.)
  • Client Rank: # 5
    https://www.logocontest.com/public/logoimage/1391707966piazzapiejp5b.png Submission #29
    By  jozue
  • Client Rank: # Elements we like
    https://www.logocontest.com/public/logoimage/1391924915Piazza Pie 8.png Submission #66
    By  NM (A.T.)
  • Client Rank: # Elements we like
    https://www.logocontest.com/public/logoimage/1391846493piza3.png Submission #49
    By  bilqis
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391924808Piazza Pie 6.png Submission #64
    By  NM (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391924860Piazza Pie 7.png Submission #65
    By  NM (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391925198Piazza Pie 9.png Submission #67
    By  NM (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391925256Piazza Pie 10.png Submission #68
    By  NM (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391925334Piazza Pie 11.png Submission #69
    By  NM (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391935200Piazza Pie 12.png Submission #70
    By  NM (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391759960piazzapie.jpg Submission #34
    By  tredix™
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391760274piazzapie2.jpg Submission #35
    By  tredix™
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391763388Piazza Pie 1.png Submission #37
    By  NM (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391763417Piazza Pie 2.png Submission #38
    By  NM (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391763440Piazza Pie 3.png Submission #39
    By  NM (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391763464Piazza Pie 4.png Submission #40
    By  NM (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391763490Piazza Pie 5.png Submission #41
    By  NM (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391159394PP1.png Submission #1
    By  Rudy
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391160121PP1a.png Submission #2
    By  Rudy
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391160766PP2.png Submission #3
    By  Rudy
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391800167piazzaPie-02.jpg Submission #45
    By  joanna.smolonska
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391698623PIAZZA PIE - WOOD FIRED 01.jpg Submission #27
    By  ivan silva
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391698689PIAZZA PIE - WOOD FIRED 02.jpg Submission #28
    By  ivan silva
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391538921piazza2.png Submission #17
    By  silverworks
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391539220piazza3.png Submission #19
    By  silverworks
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391719790piaza-pie-1.jpg Submission #32
    By  skakmat (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391721837piaza-pie-2.jpg Submission #33
    By  skakmat (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391542780PP-1.jpg Submission #20
    By  miamiman
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391863370PIAZZA PIE - WOOD FIRED 03.jpg Submission #51
    By  ivan silva
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391884594Piazza-Pie-6.jpg Submission #58
    By  skakmat (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391884594piaza-pie-3.jpg Submission #59
    By  skakmat (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391884594piaza-pie-5.jpg Submission #60
    By  skakmat (A.T.)
  • Client Rank: # Not Ranked
    https://www.logocontest.com/public/logoimage/1391884594Piazza-Pie-5.jpg Submission #61
    By  skakmat (A.T.)

Contest Comments

Piazza Pie
 United States
Buyer

Joined: Jan 30, 2014

Posted On: Feb 05, 2014

I just added a couple of shots from a can from my pantry. They have an old world Italian feel with nice color palette.

Piazza Pie
 United States
Buyer

Joined: Jan 30, 2014

Posted On: Feb 04, 2014

I've added some aerial shots of Piazzas for some inspiration and reference. I also put in a sketch idea I started for the logo.
The top left sketch has some scribble that I thought would represent tops of buldings and umbrellas around Piazza. I wouldn't make them so literal but a loose representation of them in an artful way. This option I see as much more ornate in nature. See the black and white beautiful ornate fireplace attachment.
Hope this didn't confuse things, just brain storming ideas.
Have fun!

Piazza Pie
 United States
Buyer

Joined: Jan 30, 2014

Posted On: Feb 04, 2014

Thank you for continued sending of options.
First off, I would say in general, as clever as some of these are, I would stay away from the use of wheels on the logo as I hope to turn this into a regular restaurant and not strictly a mobile catering business.
Secondly, jozue, I'm liking better the new number one, although, I would stick with the squared off corners and not rounded for the rectangle. One it looks more like a piazza and not so much like a license plate., like #8. I'm liking the solid oven with distress/stamping, but not the color so much.
I think I'll post some color palettes I like for you all , that should help.

Piazza Pie
 United States
Buyer

Joined: Jan 30, 2014

Posted On: Feb 03, 2014

Jozue, I like your thought process. #9 you really got the shape of the oven. I'm liking the use of "wood fired" in the logo somewhere, that's a key selling point. Maybe the silhouette of the piazza buildings might be too much. Maybe another treatment of that, or not at all, I don't know at this point.

For all new submissions, we're getting all the same shade of orange, I hope we mix that up a bit. I like the warm tones for sure, but I'm not sold on these exact colors. Lets see some other options.

Thank you all, really excited to see the winning design!
Cheers

Piazza Pie
 United States
Buyer

Joined: Jan 30, 2014

Posted On: Feb 02, 2014

I'm liking the asymmetric distressed look of the #5. I still think the oven is not quite the right shape. You can see the shape of the ovens at http://mugnaini.com . I don't think it has to be the exact shape at all, I'm just afraid this is a little too much like a tea pot. For all involved, I wouldn't mind seeing a version with "wood fired" incorporated if it works within the design. Thank you all for the submissions

Admin

Joined: Jan 01, 1970

Posted On: Jan 30, 2014

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